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Why can a lucky ritual survive so many misses?

A lucky shirt gets credit when the team wins. A defeat may be dismissed as an exception. That uneven accounting raises a useful question: what would count as evidence that a ritual actually changes an outcome?

3–7 min

Questions you could explore

  • Which successes and failures would a fair comparison need to include?
  • How could remembering a ritual's occasional successes more readily than its failures preserve belief in it?

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Psychology

Can an option nobody wants change what people choose?

Choosing between two offers can feel different when a third appears beside them. A decoy is less attractive than one option on the relevant features, but its presence does not reliably change every decision.

5–7 min
Psychology

When a question reshapes a memory

After a car crash or a crime, the way an investigator phrases a single question can change what a witness remembers seeing. Research on eyewitness reports separates what someone originally observed from information introduced afterward, making question wording a crucial part of the evidence problem.

3–7 min
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